How to recognize the brand?
This logo was choose with specific colour: blue and gold, luxury colors.
Also, all the colors used for Sofitel hotels are blue end gold.
The marketing strategy of Accor:
In order to design the logo, Accor hotels use all the time the same color
posted by Marie-Cécile at Wednesday, March 23, 2005
1 Comments:
Why do you think they chose blue and gold?
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